Internet Marketing is the most popular way of performing business on the internet. If internet is used wisely than business definitely achieves the global reach for its products and services. To become successful online, you need to use effective methods, strategies and marketing tools. If you are running an online marketing business, it gets necessary to do internet marketing.The internet marketing for online business changes according to the stages of the business. This is because the business can be in its different stages like it can be in its research phase or start-up phase, website building phase, phase of performing online marketing, e-mail marketing phase, or any other phase. For different companies the strategies of internet marketing are also different. Some online marketing tools and strategies which can be used for doing marketing successfully are:-· Use of blogs or Websites for internet marketing business· Using Ad tracking Software to know that from where your traffic is coming.· Performing Mobile Marketing as it show results faster.· Viral Marketing for introduction of new business, new products or new services· Using E-mail Auto responderWhen it comes to strategic internet marketing it is very important to have pre-plans prior to creating web pages. Targeting web traffic is most important as this will provide customers that will increase the revenue of the business. Success of business by internet marketing also depend on how competitive the market place is. With more traffic and customers viewing the web pages, it is likely that business will make more profit.At the time of performing marketing it is likely to lose focus as everyday you will be inspired with new strategies. It achieves success only if one method is followed consistently. So the best solution for this is to make an internet marketing plan and following that plan. During preparing this plan, there are certain things which should be considered for making it effective:-· Top three methods should be decided upon which you wish to use for doing marketing of the website on internet.· The objective of each of methods should be decided and written along with their deadlines.· After deciding objectives, what are the requirements in order to fulfill and reach these objectives should be determined.· Working schedule should be decided. This schedule should include the actions to be performed.· Once working schedule is prepared, it is necessary to follow it consistently to move forward in your objectives.By carrying out these steps, it will be easy for you to perform activities regularly to achieve the desired result faster.